The MINI Cooper is known for its unique and eye-catching style. And while many Evesham Township and Cherry Hill drivers associate the MINI brand with British inspiration, you might be surprised to learn of its German association! Is MINI Cooper made by BMW? Yes, BMW is the umbrella company behind the MINI brand. However, it’s not a BMW MINI Cooper, but a brand all its own. Learn all about the partnership between MINI and BMW, as well as the answer to, “Is MINI Cooper a BMW?” Then, continue your research at MINI of Mount Laurel!
So, does BMW make the MINI Cooper? Not originally. The MINI Cooper started out under the British Motor Corporation back in 1959. Back then, the MINI was a model and not a fully developed brand. It expanded to a larger lineup under the Rover Group, formerly British Leyland. When the Rover Group was purchased by BMW in 2000, the MINI Cooper brand became a part of the BMW family. So, is MINI Cooper a BMW? The MINI Cooper has its own identity, but the brand itself falls under the larger BMW leadership.
Where is the MINI lineup created? While the largest plant is in England, many models are produced in the Netherlands. The MINI lineup has grown exponentially since its arrival as an iconic two-door hatchback in the 1950s, and now you can find everything from convertibles to five-door models to plug-in hybrid models on the Hamilton Township roads. The current MINI lineup consists of:
The team at MINI of Mount Laurel can walk you through the entire lineup to help you find the right model for your wants and needs. Whether you’re looking for that classic British style or a modern hybrid to boost your fuel economy, be sure to check out our showroom in Mount Laurel to find your next car. You can even explore our new and used inventories online!
We’ve gone through the BMW MINI Cooper connection, but there’s plenty more to explore at MINI of Mount Laurel. Get in touch with our experts to see why the MINI brand continues to be a best-seller, decade after decade, and contact us with your questions.